Piaget

Piaget, a high-end Swiss watch and jewelry maker, has recently signed on actress Jessica Alba to be the new face of their Possession watch and jewelry collection. Piaget chose Alba because of her beauty, and known dedication as a working Hollywood wife and mother. Piaget is interested in capturing a more mature and family focused demographic with their new Possession marketing campaign and felt that Jessica was the perfect person to evoke that image. Look for her in various Piaget marketing campaigns coming up soon.

Ariel Adams publishes the luxury watch reviews site aBlogtoRead.com.

Jessica Alba Models For Piaget Jewelry originally appeared on Luxist on Thu, 28 Apr 2011 18:54:00 EST. Please see our terms for use of feeds.

In New York, the Piaget boutique on Fifth Avenue took on a terrarium look for the evening’s event, with the collection set in cases decorated to look like a wood nymph’s jewelry box.

Cradled amongst the various faux flora, 18-white gold pieces sparkled under the display lights.

A miniature, diamond-encrusted bird perched itself on a ring, seemingly ready to dip its beak into a cushion-cut rubellite gem. Other birds perched on a white gold sprig of diamonds and pearls, while a floral ring bloomed diamonds, emeralds and pink sapphires. One necklace’s 289 brilliant-cut diamonds seems to represent drops of dew caught on a diaphanous spider web. Another sprouted buds of pink tourmaline and pink sapphires, reminders that spring is, finally, here at least.

(On view by appointment only.)

Piaget Launches Limelight Garden Party Collection originally appeared on Luxist on Fri, 25 Mar 2011 15:01:00 EST. Please see our terms for use of feeds.

In New York, the Piaget boutique on Fifth Avenue took on a terrarium look for the evening’s event, with the collection set in cases decorated to look like a wood nymph’s jewelry box.

Cradled amongst the various faux flora, 18-white gold pieces sparkled under the display lights.

A miniature, diamond-encrusted bird perched itself on a ring, seemingly ready to dip its beak into a cushion-cut rubellite gem. Other birds perched on a white gold sprig of diamonds and pearls, while a floral ring bloomed diamonds, emeralds and pink sapphires. One necklace’s 289 brilliant-cut diamonds seems to represent drops of dew caught on a diaphanous spider web. Another sprouted buds of pink tourmaline and pink sapphires, reminders that spring is, finally, here at least.

(On view by appointment only.)

Piaget Launches Limelight Garden Party Collection originally appeared on Luxist on Fri, 25 Mar 2011 15:01:00 EST. Please see our terms for use of feeds.

Renowned Swiss watchmaker Piaget took over Palm Beach and Wellington, Florida recently to celebrate the brand’s longtime commitment to the sport of polo.

Among the posh events was a garden party presenting the band’s newest collection at the Flagler Museum, and an intimate field-side dinner at the International Polo Club Palm Beach to present the new Pilar-Piaget polo team.

The festivities concluded with the final match of the Piaget Gold Cup at the Polo Club, attended by American Beauty actress Mena Suvari and followed by an exclusive champagne reception outside the 7th Chukker.

On display for the first time in the U.S. were the latest editions to the Piaget Polo FortyFive collection including two new models in rose gold and titanium, one featuring Piaget’s manufactured chronograph movement and the other equipped with Piaget’s in-house perpetual calendar movement.

Audi’s polo team won the Gold Cup and each of the victorious players got to take home a Piaget
Polo FortyFive watch.

Piaget Celebrates Polo in Palm Beach originally appeared on Luxist on Fri, 01 Apr 2011 14:01:00 EST. Please see our terms for use of feeds.

Renowned Swiss watchmaker Piaget took over Palm Beach and Wellington, Florida recently to celebrate the brand’s longtime commitment to the sport of polo.

Among the posh events was a garden party presenting the band’s newest collection at the Flagler Museum, and an intimate field-side dinner at the International Polo Club Palm Beach to present the new Pilar-Piaget polo team.

The festivities concluded with the final match of the Piaget Gold Cup at the Polo Club, attended by American Beauty actress Mena Suvari and followed by an exclusive champagne reception outside the 7th Chukker.

On display for the first time in the U.S. were the latest editions to the Piaget Polo FortyFive collection including two new models in rose gold and titanium, one featuring Piaget’s manufactured chronograph movement and the other equipped with Piaget’s in-house perpetual calendar movement.

Audi’s polo team won the Gold Cup and each of the victorious players got to take home a Piaget
Polo FortyFive watch.

Piaget Celebrates Polo in Palm Beach originally appeared on Luxist on Fri, 01 Apr 2011 14:01:00 EST. Please see our terms for use of feeds.

Piaget, a high-end Swiss watch and jewelry maker, has recently signed on actress Jessica Alba to be the new face of their Possession watch and jewelry collection. Piaget chose Alba because of her beauty, and known dedication as a working Hollywood wife and mother. Piaget is interested in capturing a more mature and family focused demographic with their new Possession marketing campaign and felt that Jessica was the perfect person to evoke that image. Look for her in various Piaget marketing campaigns coming up soon.

Ariel Adams publishes the luxury watch reviews site aBlogtoRead.com.

Jessica Alba Models For Piaget Jewelry originally appeared on Luxist on Thu, 28 Apr 2011 18:54:00 EST. Please see our terms for use of feeds.